![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEikpW-AXSH6k6n-oebQW1vYIdko7rpQxFKruWl-DdBOzpkcGp9ytgMsaatAruUMG6wgNdmIscg9yo_eNlLFJc3ImntnvjTejK1h-ZKQCfSG7HCJs9MYHxSNtszeOnstXnE1JyFoPKvtUJA/s320/quality.jpg)
Republicans are especially price-sensitive, as are those with incomes below $100,000 a year. Those with incomes over $100,000 are far more likely to say quality (92%) is important than to say price is, though 58% of them also say price matters. More conservatives than liberals and more older adults than younger ones say where a product is made is very important.
Most Americans — whether Republican, Democrat or independent — say they don’t care much about the political leanings of a company. Just 13% say they often or always avoid products because of the political leanings of a company. But 45% claim they often are willing to spend more to buy American. Read more.......
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