Thursday, November 20, 2008

Desperate TIMES! Buy one Dodge Ram the other FREE!


University Dodge in Miami (888) 746-2445. ( Someone call to see if this is true) has taken a page out of the Payless Shoes playbook and is offering Buy One Get One on all new Dodge Rams in stock. The dealership in Miami is offering the major incentive in an effort to clear out the existing stock on slow moving pickup trucks.
This isn't the first time a car dealership has offered a BOGO deal on cars. An KIA dealership is almost always running a deal for a free sedan with the purchase of a minivan, but it is the first time I have seen such a deal on a Dodge Ram or for that matter any car manufactured by a Big Three American carmaker. Who knows, maybe a BOGO Bailout is just what they need to bring in some quick cash before they close!


Comments: You will most likely see dealerships do this on a daily basis. Only problem, used car dealerships will have to LOWER their prices, to reduce inventory. Buyers will come to grips that these dealers will be going bankrupt. Will they bite? This may create a glut of cars in the beginning. Once these dealers go into bankruptcy you'll find dealers stuck with cars coming out of their ying yang, just to compete!

1 comment:

  1. call me when gm puts a bogo on the escalade.

    ReplyDelete

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